Fashion Retailer H&M Announces 2017 HCMC Opening

Next Story

High Demand for the VFX and Animation Industry in Vietnam

Fashion powerhouse, H&M will be opening their first Vietnam store in Ho Chi Minh City in 2017.
The Swedish-based retailer announced an aggressive global store expansion plan for next year with a commitment to sustainability in each new country they enter. “Being a global brand comes with a lot of responsibility. We take this responsibilty very seriously, within all of our processes, in all of our markets,” said Karl-Johan Persson, CEO of H&M Group.

Their latest designer collection, Kenzo x H&M reflects that mission with clothing and home items sourced and made sustainably. Suboi, Vietnam’s queen of rap, Iman, and Chance the Rapper have been announced as brand ambassadors to model the line.

Suboi Kenzo x H&M

Last month, the collection was showcased in a glitzy runway debut of bold, colorful jungle and floral prints for men, women, kids and home. French photographer Jean-Paul Goude directed the runway show and fell in love with Suboi’s confidence, energy and enthusiasm. Suboi is clearly elated to represent the brand.

H&M does not own any factories, instead they work with independent suppliers from various countries to bring their products to market. Creating garments with local fabrics, dyes and smart design will be the goal for Vietnam’s operations. “All the way from improving the livelihood of a cotton farmer to lowering the impacts from washing and drying our clothes,” Persson stated.

200 H&M employees worldwide work with sustainability as their core job function. Collaborating with customers, businesses, innovators, scientists and other interest groups to bring about serious change in the fashion world is the H&M way. “I believe companies that take responsibility for people and the environment will be the most successful in the long run,” said Persson.

20160913111118-1309anh004

More From the Author

  • How Kiva.org is changing lives
  • US-based Private Equity firm to establish real estate investment fund in Vietnam
  • Hanoi to host International Real Estate Conference
  • Tourists flocking to Vietnam’s idyllic sand sculpture park
  • First Solar Power Purchase Contract in Vietnam is Signed
  • FutureDocs Abroad Meet in Hue, Vietnam
  • HOSE releases updates for VN30 basket
  • Super Foods are Replacing Rice
  • Vietnam Students Win 3rd Place at Intel Competition
  • Pacific Horizon Pictures Slates Vietnam Film with ‘Crazy Rich Asians’ Producer Ivanhoe
  • Vietnamese parents spend 10 hours a week helping with homework
  • The Zest of Life in Vietnam
  • Vietnamese fashion designer in global demand
  • Hanoi stadium to get $307 million upgrade
  • Uber Sells Southeast Asian Operations to Grab
  • US Trade & Investment Remains Strong in Vietnam
  • Blockchain technology quickly improving export business
  • No-Frills Capsule Hotels Filled with Busy Travelers
  • Film Premiere: Go-Go Sisters
  • Vietnamese photographers win 9 top honors at VAPA
  • Leave a Reply

    Subscribe Today

    We will send directly to your inbox the latest Vietnam investment commentaries, travel tips and "in the know" tidbits! 
    Join the Vietnamese IN CROWD!
    First Name
    Email address